The celebrated Supermac’s Snack Box has made another international appearance around the iconic sights of London! The giant Snack Box on the London Bus promoted Ireland in the major capital city, inviting residents and tourists alike “come for the scenery, stay for the food” beside key landmarks including Big Ben and the London Eye. The homage to Ireland’s largest indigenous family restaurant group also reminded Irish living in London ahead of Christmas that they are 303 miles away from their nearest Supermac’s.
Speaking about the coup Managing Director of Supermac’s, Pat McDonagh said “following on from the success of our Times Square campaign we wanted to give Irish living in London a minute to stop and reflect on home. The Supermac’s Snack Box is consistently mentioned as one of the main things Irish abroad miss about their homeland. No doubt there will be many Snack Boxes enjoyed over the festive season!”