Supermac’s submits new EU Trademark Application

Supermac’s submits new EU Trademark Application

Supermac’s have submitted a new EU Trademark Application to EUIPO (European Union Intellectual Property Office) formerly OHIM (Office for Harmonisation of the Internal Market).  The Irish quick service restaurant group won its first EU Trademark Case in January when Supermac’s was awarded trademark rights to use its brand and name in the EU.  To ensure the company can move forward with its future international expansion plans, Supermac’s is applying to have the full range of products and services offered by the company covered by its trademark.  The new application deals with the areas which would have been covered in the EU Trademark Appeal.  Due to the new application submission the EU Trademark Appeal has now been withdrawn.

Speaking about the new EU Trademark Application Pat McDonagh, Managing Director of Supermac’s says “this is another progressive step forward for Supermac’s.  Following on from OHIM’s decision, the EU Trademark needs to comply with each of the quality items we serve our customers.  For this reason we have made a new Trademark Application which we believe will have a strong chance of success across every single one of our products and services.”  

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